EXPERIENCE

ARNOLD WORLDWIDE®, New York, NY | April 2021 – Present
Senior Art Director, (April 2024 – Present)

  • Creative Leadership: Lead visual strategy for high-impact corporate communications and multi-channel brand campaigns.

  • Cross-Functional Collaboration: Partner with Senior Copywriters and Design teams to translate creative briefings into award-winning visual narratives.

  • Brand Stewardship: Direct the execution of design drafts, ensuring rigorous brand alignment and clarity across all client deliverables.

  • Innovation: Integrate emerging technologies and industry trends into the creative process to drive team innovation and project excellence.

Art Director, (August 2021 – April 2024)

  • Concept Development: Conceptualized and executed visually compelling designs that drove client success and supported key campaign objectives.

  • Strategic Design: Translated complex ideas into engaging visual assets while strictly adhering to brand guidelines and project goals.

  • Client Management: Presented concepts directly to stakeholders, refining work based on feedback to ensure high-quality outcomes and satisfaction.


OPTUM® WORKPLACE WELL-BEING SERVICES, New York, NY | January 2017 – November 2020


Corporate HQ Support | Graphic Designer (2020)

  • Design Consultation: Acted as the primary creative point-of-contact for WWS teams, providing on-brand graphic solutions for print and digital marketing.

  • System Optimization: Developed user-friendly, dynamic templates that refreshed the brand identity and improved team productivity.


Project Manager | Lead Graphic Designer (2017 – 2020)

  • Team Leadership: Managed a design team executing 50+ promotional campaigns weekly for a portfolio of 300+ global clients.

  • Operational Excellence: Analyzed metric data to map ticket inflow and turnaround times, improving workflow efficiency for senior leadership.

  • Digital Transformation: Directed UI/UX layouts for three new online engagement programs, enhancing the user experience and interface design.


FASTSIGNS® | Staten Island, NY | November 2013 – January 2017
Lead Graphic Designer

  • Project Coordination: Spearheaded end-to-end design for diverse accounts, including healthcare, higher education, and retail.

  • Production Management: Oversaw quality assurance for print production, managing client proofs, mockups, and vendor relations under tight deadlines.


ATMOSPHERE ESSENTIALS | Staten Island, NY | September 2011 – November 2013
Package Designer
Brand Production: Developed retail-ready packaging concepts and typography iterations in direct collaboration with executive leadership.

EDUCATION
Bachelor of Science in Graphic Design | Queens College, Flushing, NY
Associate of Applied Science in Graphic Design | Kingsborough Community College, Brooklyn, NY

CERTIFICATIONS
Creative Director Course | ELVTR (2025)
Advanced Figma Bootcamp | Noble Desktop (2024)
Motion for Designers & Typographers | The Cooper Union (2023)
Presentation Design & Animation Masterclass | Online (2020)

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Contact

Let’s define the narrative.

Available for freelance partnerships, creative leadership, and strategic brand consulting. Based in the New York metro area and open to global collaborations.


mlrosario33@gmail.com

(347) 234-9350